Web agency Stockholm

seodr. welcomes you to a first meeting - it can take place digitally or on site at our web agency in Stockholm, or at your location. The start-up meeting is usually attended by the entire team at seodr.

• a web designer
• and copywriter
• an SEO specialist
• a developer
• a project manager

During the meeting, we ask many important questions to get the best possible picture of your company and your company website. Among other things, we talk about

• goal setting
• competitors
• expectations
• target groups
• USP:ar (unique selling point)

The kick-off meeting will bear fruit in the form of two documents that will lay the foundation for the whole project going forward. These are a search behaviour analysis and a sitemap - a map of the pages on your site to help visitors and search engines discover content.

Your SEO specialist will produce the search behaviour analysis. It helps us understand the themes and intent behind the keywords. We examine how relevant they are to your business, what search volumes are relevant and how competitive the keywords are. The sitemap is created based on the keywords. Once the sitemap is ready, an internal review is done together with the team - then a customer meeting is booked where we present the sitemap to you.

The next step is the design phase - here the UX designer has a major role. UX stands for User Experience and refers to how users experience the site. It's all about creating an intuitive and user-friendly design where the visitor has a positive experience. Our design reflects your goals for the site and what you want visitors to do.

The designer will produce a proposal showing a number of pages in our design programme. The pages will be experienced as a functioning website with clickable buttons and other intended functions. The advantage of design proposals is that they allow you to experience the site in detail, and at this stage you can already see what the final product might look like. The design proposal lowers the threshold between design and development, making the designer's many UX plans clearer to the web developer.

Data-driven decisions lay the foundation for the further work of the team consisting of SEO specialist, UX designer and developer. The strategies for UX and SEO from the previous phase are established here. During the development phase, you as a customer will have access to a development domain to follow the progress of the project. We ensure that all the pieces of the puzzle fall into place with continuous reviews. Our team comes up with smart and modern solutions for your website, with SEO as an obvious aspect of the construction.

With your new website comes new content. The team's SEO copywriter writes texts for new pages and works to SEO-optimise existing content. When it comes to imagery and photography, we at seodr. have the capacity to help you, but often it is nice with pictures taken by an external photographer. We can mediate the contact between you and a photographer if you wish.

Launching a brand new website is a big deal - both for us as your web agency and for you! Once we have ticked off all the points and phases, we go through the website together with you as a customer. We review the old site and re-point it to the new site, and ensure that all parts work correctly. Before the launch, we help you find a good web host to keep the performance we maintain during the development phase.

Once the site is launched, you may need training to use it. We will schedule a time to show you all the features of the site, how the site is structured and how to publish new content or edit existing content. This is also where we evaluate the project. Throughout the project, we will ask for, and gratefully receive, your feedback. It is extremely important for us to continue to develop and improve.

It's easy to think that SEO is a one-off effort, but SEO is an ongoing process that requires evaluation and optimisation - and new content. It's a continuous process where we have to constantly analyse and update. So once your site is launched, we're happy to make sure it continues to convert, and we can design and write content based on your requirements.